Saturday, July 15, 2017

B250 week 13

This is the next to last week of this semester.  Hard to believe.  This class has been a bit frustrating.  I only understand a portion of the stuff we have covered.  It is cool that we have had so much opportunity to explore analytics and such and I will play with these things in the future.  I really thought woorank was interesting and gave specific things I can do to improve my website.  I will definitely visit it again.  I do not know how to do some of the things it suggests but after school I will have some extra time to try to figure some of these things out.  I do appreciate the things this class has introduced me to.

Saturday, July 8, 2017

B 250 week 12

This week we learned more about optimizing our web sites and using social media effectively.  I have a hard time digesting and retaining a lot of this stuff at once.  I bookmarked some of the pages that looked particularly useful so that I can go back and use them later.

I have learned that original content is particularly helpful.  It is content not found elsewhere and any links to it will go back to my site.
I also need to add quick links to social media sites to make it super easy for users to share my site.
I also plan to come up with a survey - and more than one eventually - to find out what users most want to find on the site.

It has been a tough week because I have been pulled away from the computer and my school work too much - dealing with other people's problems.  I need to get more done on the site.

An interesting thing happened though - showing the importance of developing and not just letting things sit.  Last week I simply added an arrow pointing down so that users would scroll to find more information.  Since I did this, the conversion rate went from 2 to 32.  So, I got them to click.  Now I need to get them to stay.

Saturday, July 1, 2017

B250 week 11

Wow - only a few weeks left in this semester.  I feel bad because my website is not very developed.  I spend so much time doing school work that I have little time for the site.

This week we talked about landing pages and web site optimization and stuff like that.  I need to go in and make sure keywords are used effectively and also add original content that is shareable.  I will need to go back over my notes and make sure I do all I can to make my site easy to use and find.

One thing - I am much more interested in optimization than I am in google aps.  This is very useful information. Optimizing means to make sure that users find what they are looking for and can maneuver easily. I will have lots of work on the website to do over the break. I also have people wanting me to do sewing projects for them and I just can't do that until this semester ends.  I think the summer break will be so busy that it will seem gone before it even begins.